We value excellence, cooperation, equality and integrity. We provide an essential service to the communities we serve by ensuring quality of life and well-being of all our citizens.

Cooperation
- We encourage volunteerism
- We encourage sportsmanship
- We encourage positive social interaction in all aspects of the usage of our facility
- We will give back to the community that supports us

Excellence
- We will be the best we can be in everything we do
- We will maximize the utility of the facility to generate revenue, while ensuring that we do not compromise our members, or the game of curling

Equality
- We will encourage and offer membership in the club to all; regardless of cultural background
- We will treat all curlers with equality and respect regardless of their abilities on and off the ice

Integrity
- We will only host functions that will enhance the club's good reputation
- We will strive at all times to demonstrate the highest ethical manner in our business activities
- We will represent our club at all levels (local, provincial, national) with pride, professionalism, and integrity